We need to know about your business to build a website for it. Each service you offer will typically have it’s own page(s) on your website. It is also helpful to know what your unique selling points are and why potential customers should choose you over your competitors.
A new website is a fantastic advertising tool in its self but it will also compliment and be complimented by any other advertising you do. Understanding your current advertising will help us know where we are pitching your website.
A consistent image is important for a business. If you already have a logo and style then these will inform the design of your website. If you do not then they will need to be designed as part of the web design process. Oxygen Media offer a comprehensive Logo, Signage and Printed Media design service to create the perfect consistent image for your business.
With knowledge of your competitors and their websites we can identify niches in the market for your website to exploit and ensure that where it does compete head-to-head it has the advantage.
A website can serve any of a number of purposes and fulfil a multitude of functions depending on the nature of your business and what it offers. We need to know what the aim of your website will be in order to build it to achieve its goals.
Budget can be a sensitive area and we respect that costs should be kept as low as possible while achieving what is required. However, an idea of budget will enable us to steer you towards the most appropriate type of website for your business.
This gives us a target to work towards and helps us prioritise our work.
Identifying the right key words and phrases is important as these will form the basis of the search engine optimisation of your website. We use SEO to get your site to come up near the top of the search results for your chosen keywords to help your customers find your website. Let us know the most important words and phrases (in order). Oxygen Media offer a keyword research service where we identify the most appropriate words and phrases for the SEO of your website based upon actual search data.
A domain name is important for a number of reasons. It should be short, memorable and both easy to type and say. It should also be relevant to your business name and the services you offer. Many of our clients already have a domain name registered, but for those who don’t, Oxygen Media offer a domain name research and registration service to help you secure the best domain for your website.
If you have any design ideas or general guidelines/pointers you want us to follow or even a completed website layout design you want to use then we would be happy to base the design of your website around them.
It is helpful to know what sort of websites you like and what you like about them so that we can ensure that we design you a website that you will also like.
This is possibly the most important question in determining the nature of your website. We need details of each page and the key points of information and functionality that they will cover and as much detail as possible - e.g. if you want an image gallery then state (roughly) how many images, categories etc and how you want it to function and give examples.
Normally our clients are responsible for delivering all content for the pages of their website including headings, text, images (and other media) etc. and we would ideally not start work on a website until this had been provided. We would then perform a degree of SEO on the content as we add it to the website. Oxygen Media offer a complete website copywriting service for clients who are not sure what they want to say or how to say it.
The more fantastic images of your business and the services it provides the better from a web design point of view. These images need to be high quality to get the best out of them on your website. Oxygen Media have access to thousands of stock images and also offer a website image photography service to capture the right images for your website.
Social Networking is an important way of generating interest in your business, connecting with its customers and driving traffic to your website. Having a feed on your website can act as a news stream and link website visitors with a way to get in touch.
Oxygen Media offer a complete social media design service for Facebook and Twitter. We get your pages setup and ready to go so that you can concentrate on dealing will all the new customers you will have. We can also setup blogs too
Social bookmarks are a powerful tool in marketing your website by allowing 1 click linking to your site for your visitors.
This can help ensure we only design what you want for your website.
We design all our websites to be accessible and to work on all browsers and platforms including mobile phones and tablets. However, some clients prefer to have different ‘skins’ or styles for their website available for different types of visitor such as a mobile version or a controls that allow high contrast or larger text for low sighted visitors etc.
Websites are programmed in html and other code and are not normally updatable by their owners unless they have some web design knowledge. However, a website can be designed with a Content Management System (CMS) to allow authorised users a secure way of adding and updating content with no web design knowledge. Oxygen Media offer a complete website maintenance and updating service for all our web design clients. We will make any updates that you require for your website; or we can build in a CMS if you want to be able to do this yourself.
Oxygen Media offer cheap web hosting for all our web design clients. We are happy to upload your site to another host if you prefer to arrange your own hosting. As most of our sites are ASP.NET 4.0, hosting needs to support this (e.g. must be windows based).
When transferring email accounts that are already in use there can be a delay of up to 48hrs before everything is up and running so we normally like to keep the original service running as well in this time and forward emails to a third party email provider for a few days to ensure no email is lost.